Campaign strategists for Barack Obama and John McCain disagreed at a polite postmortem session Friday over whether Sarah Palin was a well-considered pick as the Republican vice-presidential nominee.
Advisers to McCain insisted that the Alaska governor was "a wise pick" who helped McCain surge to a lead in polling until the September collapse of Lehman Brothers brought economic issues to the fore and all but fatally handicapped the GOP ticket. The McCain advisers also blamed President George W. Bush's unpopular record for McCain's loss.
Obama campaign insiders on the discussion panels at the University of Southern California said Palin gave them an initial scare but soon blew herself up with shaky performances in televised interviews with ABC's Charlie Gibson and CBS's Katie Couric. Obama advisers said Democrat-turned-independent Joe Lieberman would have been of more help to McCain as a running mate than Palin was.
The Obama Democrats joined Republican panelists in largely crediting the sudden economic meltdown for Obama's win. The Democrats also credited Obama's early voter-registration drives in battleground states and the Illinois senator's relentless focus on presenting himself as a credible president and tying McCain to Bush.
Obama's campaign was surprised when McCain tapped Palin, Democratic panelists indicated. "My response was, 'Alaska has a female governor?'" Obama deputy campaign manager Steve Hildebrand said.
Adam Mendelsohn, a McCain adviser, termed the choice of Palin "tactically the right thing to do" to squelch favorable public reaction to Obama's "incredible" nomination acceptance speech before a stadium crowd of 80,000 at the Democratic convention in Denver. Greg Jenkins, another senior McCain adviser, said Palin was a "wise pick" and "a logical choice" to secure the loyalty of the GOP base.
Mendelsohn recalled that the polls were even at the point McCain was deciding on a running mate and that the Republicans "knew they had to pick a game-changer that also wasn't going to collapse the Republican base." The implication was that Lieberman would have alienated the base.
Michael DuHaime, McCain's political director, said Palin at first engendered huge enthusiasm from the GOP grassroots and appealed to working women and moderate Republicans and independents. Polls in mid-September showed McCain in the lead. "Then Lehman Brothers collapsed," DuHaime said, and McCain's road got tougher.
The GOP convention was "probably the peak" when McCain's aides thought he could win, Mendelsohn said. "Our numbers with women were going up," he said, and the Republican side felt that their ticket "had seized the maverick concept."
With the Lehman Brothers crash, "the ground just fell out," Mendelsohn said. Once the economic collapse settled in, everybody realized that this was just not going to work." Voters felt it was riskier to stick with a Republican who might continue Bush's policies than to take a chance on the less experienced Obama, Mendelsohn said.
David Binder, Obama's chief pollster, acknowledged that "the Palin pick did take a lot of steam out of the Democratic convention." For 10 days, McCain took the lead in polling. "We were losing suburban women," though not working-class women, Hildebrand said. Obama chief strategist David Axelrod "always worried from Day One that she (Palin) could help him (McCain)," said Obama senior adviser Linda Douglass.
But after the ABC and CBS interviews, it was clear that Palin "was just not going to wear well" over the closing 8 weeks, Hildebrand said.
DuHaime agreed that the Palin bump in the polls "did not carry all the way through Election Day." But he voiced no criticism of her and did not subscribe to the widely held view that she became a drag on the ticket.
McCain adviser Greg Strimple said "we allowed the Obama people to define her as far, far, far right."
Binder and Hildebrand said Lieberman would have done McCain more good. Running the 2000 Democratic vice-presidential nominee in the fall election "could have been very damaging for the Democratic Party," Binder said. Lieberman or another Democrat would have underscored "the maverick thing" for McCain while removing Obama's essential argument that he would end partisanship in Washington, Hildebrand said.
Hildebrand criticized McCain's side for its emphasis on appeasing the GOP base. "In the end, in an election, you've got to stop worrying about your base, because in the end your base is going to be with you," allowing a candidate to woo independents, he said. But Jenkins noted that the GOP base had stayed home in 1992, when President George H. W. Bush lost re-election to Democrat Bill Clinton.
Aside from economic issues, Bill and Hillary Clinton aided Obama after their epic battle with the Illinois senator during the primaries, Douglass said. "I don't think she gets enough credit for what a team playher she was after the primaries," Douglass said. Sen. Clinton was still "in pain" after getting 18 million votes but falling short of nomination, Douglass said. "She did the psychological work to get herself on the team but she was there by the convention," Douglass said. It was harder for Clinton's husband to get on board, but the former president delivered a helpful convention speech, Douglass said.
Because of Bush's record-low approval ratings, it would have been hard for any Republican to win, McCain's strategists said. DuHaime said McCain "inherited a damaged party brand. We lost getting the benefit of the doubt" because of the Iraq war and the Bush administration's response to Hurricane Katrina, he said.
After the economic collapse, the McCain forces understood "you have to run the table in every state," DuHaime said. "You never give up, but you do realize that it is bad," he said.
For Obama's win Hildebrand also credited the turnout and heavy favor by voters aged 18-29, along with the large number of new voters Obama registered in battleground states. In 9 states, he said, the Obama "ground game" operation registered "more voters than our majority of victory" in states that produced 121 electoral votes for Obama. Without wins there, Obama would have fallen short of victory with only 244 electoral votes, 26 fewer than required to win, Hildebrand said.
The two-day post-election conference of campaign officials and political reporters, concluding Saturday, is co-sponsored by the Politico website and USC's Jesse M. Unruh Institute of Politics.